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Author: Harprit

segmentation of lists

Why List Segmentation?

September 12, 2018 Harprit Leave a comment

Is list segmentation necessary? Well, once you have leads sitting in your database, you need to engage them with your…

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Posted in: email marketing Filed under: Email Marketing, List Segmentation, Marketing Startegy

New Blogger : 3 blog metrics you should care about

August 28, 2018 Harprit Leave a comment

If you are new to blogging measuring blog success could be challenging. Apart from creating content, promoting and engaging readers,…

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Posted in: Creative Business Solutions, Customer Experience Marketing Filed under: blog measurement, metrics, new blogger

Webinars for lead generation

August 25, 2013 Harprit Leave a comment

There are several steps involved in organizing an event like webinar: Selecting industry relevant topic Finding an industry expert speaker/presenter…

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Posted in: Customer Experience Marketing, Tutorials Filed under: generating leads, lead generation, Webinars

More leads or high quality leads?

July 12, 2013 Harprit Leave a comment

One of the factors affecting goal conversions of the landing page is the size of the lead capture form. A…

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Posted in: Creative Business Solutions, Customer Experience Marketing

Making landing pages social

January 14, 2013 Harprit Leave a comment

What if your landing pages can help you multiply your audience?  The answer is simple –  make them social ready.…

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Posted in: Creative Business Solutions, Customer Experience Marketing, Web Design Filed under: ipabla, Landing Pages, Sharing, Social Sharing

3 Tips for better CTA (Call to Action)

September 20, 2012 Harprit Leave a comment

A good call to action creates a sense of urgency and  tells the subscriber or visitor exactly what they will be  getting…

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Posted in: Creative Business Solutions, Customer Experience Marketing, Tutorials, Web Design

3 Must Haves For Successful Landing Page

September 19, 2012 Harprit Leave a comment

Success of any campaign depends on the number conversions from the landing page. A well designed landing page plays an…

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Posted in: Creative Business Solutions, Customer Experience Marketing, Tutorials Filed under: Landing page design, Testing landing page

Email Subject Lines

September 18, 2012 Harprit Leave a comment

Subject lines play important role in email  deliver-ability, click-throughs and conversion rates. Hence, should be short, compelling and engaging – it…

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Posted in: Creative Business Solutions, Tutorials, Uncategorized, Web Design Filed under: Best and Worst Subject lines, HTML emails

CX Marketer

August 29, 2012 Harprit Leave a comment

Check out the latest edition of CX Marketer @ http://paper.li/harpritpabla/1342974798

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Posted in: Customer Experience Marketing

Unsubscribe Rate

July 31, 2012 Harprit Leave a comment

Unsubscribe rate is the number of unique email addresses that do not wish to receive any further emails from you…

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Posted in: Creative Business Solutions, Tutorials Filed under: HTML email, HTML email metrics, Unsubscribe rate

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  • Why List Segmentation?
  • New Blogger : 3 blog metrics you should care about
  • Webinars for lead generation

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